Online Lead Generation
Quality leads from the online experts
Put the power of our market leading online surveys to work for your lead generation. Our pioneering online programme delivers hundreds of thousands of fresh leads monthly – while maintaining outstanding quality.
DLG and PDV’s exclusive media network spans our own websites and over 150 partner publishers. A potent mix of online display, databases and email delivers a vast and representative audience – every day of the week.
Online surveys
Take advantage of online’s unique benefits:
- Instant response – leads captured and streamed in real-time to clients
- Valid, compliant data - verification of email, postal address and telephone number during capture
- Bespoke question design - create exactly the leads you want
- Optimise campaign performance - test and improve questions and creative treatments
Online Consumer Lifestyles™ survey
Our surveys.co.uk portal is the UK's leading brand for lifestyle surveys. Respondents select products or offers of interest with a single click.
It’s easy to insert a campaign into our programme. Options include:
- Tailored questions- design and sponsor an exclusive survey question.
- Tenancy pages – branded advertisements within surveys. Choose from half pages or standalone full pages
- Co-registration offers – acquire leads with a single click
- Brochure and newsletter requests – put collateral in front of every survey respondent
Bespoke branded surveys
Stand out from the competition – and achieve ultimate lead generation volume and quality.
Bespoke, branded online surveys on dedicated landing pages maximise response from the target audience.
- Gather exactly the data you need with survey questions tailored to your own criteria
- Surveys promoted via branded advertising and communication
- Receive leads in real-time for high close ratios
- Filter data through our CleanLeads™ management system – no more duplicates
- Confirm sign-up with a personalised auto-responder email sent after form submission
We ensure creatives adhere to the requirements laid down within the The CAP Code: The UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing.
Drive lead generation through email
Tap into the cost effective power of solus email lead generation.
Personalised emails offer value to the consumer, building and developing our relationship through regular communication. Use email lead generation to:
- Access millions of lead generation prospects via our email programme and partner network
- Target prospects with tailored offers based on their demographic profile and preferences
- Have best practice emails created to brand guidelines by our internal design team